Are you built to last?

I reckon it’s fair to say that most households would probably expect a lifespan of around 10-15 years for whitegoods. Any more than this and we feel we have received excellent value. How then would almost 50 years of uninterrupted service be considered?

My parents have recently replaced their Leonard refrigerator. Never heard of Leonard? That’s okay, because it was consumed into the Kelvinator group of companies in 1926 yet the brand remained strong in its own right for many years later. This particular refrigerator was purchased by my folks in the 1960’s and they proudly proclaim the only maintenance required in the ensuing five decades has been a replacement seal.

How will we be looking after 50 years? What maintenance would have been required to be undertaken on ourselves?

This appliance was obviously built to last, engineered with quality materials around an enduring design. It was also well-maintained, defrosted regularly and never over-stocked.

I believe that we are built to last. So whilst we all start with a reasonable chassis we still are responsible for how well we maintain ourselves. Our longevity is strongly influenced by our diligence in the care, maintenance and use. If we’re smart, we’ll start out with a plan for longevity, a plan for endurance, a plan for health.

If not, then we cut short our potential, our opportunity to make a difference and may even become a burden for those around us who regularly have to stop to simply maintain us, to help keep us working. All hail the Leonard!


Photo: Royalty free image purchased via 123RF Stock Photos

What do you think?